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Marine litter is a global environmental problem that endangers wildlife and has great socio-economic and aesthetic impacts. To identify sources of marine litter is an important key in order to propose cost-effective measures. Pick analyses of beach litter have therefore been conducted in order to categorise litter items from a product perspective. The results confirm that plastic are the most common litter material found on beaches in the Nordic countries. Short life items and packaging are dominating, which is strongly linked to individual consumers. It is further concluded that the plastics and packaging industry has an important role to play to decrease the amount of marine litter.